- Motion
- 2D
- 3D
Fremont Street Experience
We partnered with Fremont Street Experience to create original content for The Canopy™, transforming the massive four-block canvas into an immersive live-show experience. A love letter to the ’90s, blasted across the biggest LED canopy on earth.
Blink-182 and Red Hot Chili Peppers Never Looked So Good
We brought four iconic tracks to life through a chaotic mix of 2D, 3D, and hand-drawn animation. Equal parts concert visual and mild sensory overload, the work turned the canopy into something loud, weird, and pretty impossible to ignore.
A love letter to the teenage spirit of the ’90s.
Our approach was to capture the raw, nostalgic energy of ’90s punk culture. Pulling visual inspiration from iconic music videos like All the Small Things, What’s My Age Again?, Scar Tissue, and Give It Away, we built a visual collage that fused references from both bands with school-era textures like lockers, notebook doodles, crumpled paper, handwritten graphics, and photocopy-style imperfections. The result was a fast, playful visual system that wrapped the audience below in a wave of pure nostalgia.
Fremont Films
Alongside the music-driven content, we also helped launch Fremont Films, a new category of original entertainment created specifically for The Canopyâ„¢ itself. Unlike concert visuals or branded moments, these pieces were designed as standalone creative experiences. Pure eye candy for the crowds below.
To debut the format, we created SHRUNKD, a playful tribute to classic street performers where giant skateboarders, BMX riders, gymnasts, and basketball players transformed the canopy into their personal playground. Using the massive LED surface as both stage and environment, the work reimagined The Canopyâ„¢ as something far beyond a screen.
