- Photography
QuickBooks Brand Photo 2025
We captured growth in every frame. For FY25, QuickBooks needed a refreshed brand library—one that reflected the ambition, energy, and everyday wins of real business owners at every stage.
From solopreneurs to mid-market teams. The result was a toolkit made for impact.
We art-directed a visual system that showcased a wide range of business owners using QuickBooks in action. With warm, authentic moments and dynamic composition, each image was built to feel lived-in, not staged.
Credits
Director: Jacob Hinmon
Creative Director: Jessica Luch
Executive Producer: Laura Kanter
Producer: Jacqueline Martain
Photography: Chad Kirkland