View
  • Photography

QuickBooks Brand Photo 2025

We captured growth in every frame. For FY25, QuickBooks needed a refreshed brand library—one that reflected the ambition, energy, and everyday wins of real business owners at every stage.

Photo of a woman standing and smiling while holding a clipboard.

From solopreneurs to mid-market teams. The result was a toolkit made for impact.

We art-directed a visual system that showcased a wide range of business owners using QuickBooks in action. With warm, authentic moments and dynamic composition, each image was built to feel lived-in, not staged.

Woman doing pottery.
Woman sitting at a table with her computer, looking away.
Woman standing around a group of people, painting pottery and smiling.
Woman painting pottery at a table with a group of people.
A photo of two women painting pottery.
Image of woman standing and smiling while holding a clipboard.
Image of a woman holding a cup of coffee, sitting at her desk, and working on her laptop.
A masked craftsman in protective gloves holds up a circular fibrous mat to a bright workshop lamp
A woman hands someone a paper bag while smiling.
A woman stands behind a counter of baked goods.
A bearded man in a casual jacket and bright orange shirt smiles on a construction site
Image of a man standing and smiling
Image of two men holding an iPad and looking up.
Image of two men holding a tablet and looking up.
Image of 2 men building a chair.
Image of a man wearing a mask and building something.
Image of a man pouring something while wearing a mask.
Image of a woman sitting at her desk, smiling.
Image of a woman smiling and looking at her phone.

Credits

Director: Jacob Hinmon
Creative Director: Jessica Luch
Executive Producer: Laura Kanter
Producer: Jacqueline Martain
Photography: Chad Kirkland

Discover More